The demise of Borders is already old news. And a pity, because they never returned a single book they bought from us (unlike Waterstone’s, who hardly lift them out of the box before they’re packed off again in disgrace back to our distributors) and the bookshops we dealt with seemed to be stocked by human beings. The loss of the Borders in Inverness is especially sad as it’s right next to the Tesco mega-store and is the only place to have proper (Starbucks) coffee on the entire Inverness retail park. We were fortunate that Borders had paid our last bill, somewhere in the region of £150, just before they went bust – so unlike many publishers we’ve come out of it clean. But I will mourn the only real consistent high-street competitor to Waterstone’s – from a personal as well as a business perspective.
I’ve been away from home/work the past couple of days in the very beautiful university town of St Andrews, depressing the English department there with a lecture on the future of literary fiction (well, hopefully not too depressing – a bit of a call to arms, and also the fun bit, talking about my own new novel). Someone afterwards asked me what I thought of Amazon – were they really as bad as most people seem to make out? And I didn’t even hesitate – not for a moment. I love Amazon. Something about their current plans for world domination with the Kindle and all (something which, as a matter of principle, we plan not to get involved in any time soon) worries me, but as a good old seller of books and miscellaneous other products, to this dweller-in-the-wilderness they’re utter heaven. For me, an hour on Amazon is the perfect browsing experience, as it’s unhampered by the tastes of any particular bookseller that may or may not accord with mine (the average High Street bookseller doesn’t stand a chance). The number of times I’ve followed the ‘people who bought/viewed this book also bought/viewed’ links and found utter gems that I’d never have found in any bookstore I’ve ever been to is … well, innumerable. I love Amazon as a consumer. I can find anything there. And if I can’t, it’s on Abe Books.
And as a publisher? Well, sometimes I wish their discounts were lower and that they were a little easier to navigate. But we supply them via a wholesaler and so never have to deal with them direct. Our books sell on Amazon Marketplace too, sometimes, and that’s an astinishingly effective and efficient system.
So if the high street bookseller (the one remaining one…) should spontaneously combust overnight … this little publisher will hardly notice. And will keep supplying by every available online route to anyone who has a computer.
Sharon